Privacy policy

1. Introduction

This Privacy Policy explains how Based Design Co. ("we," "us," or "our") collects, uses, and discloses information about you when you visit our website, use our services, or otherwise interact with us.

We respect your privacy and are committed to protecting your personal information. By accessing or using our services, you agree to this Privacy Policy.

2. Information We Collect

2.1 Information You Provide to Us

We collect information you provide directly to us, including:

Contact Information: Name, email address, phone number, and mailing address.
Business Information: Company name, job title, and industry.
Account Information: Username, password, and account preferences.
Payment Information: Credit card details, billing address, and transaction history.
Communications: Information you provide when you contact us, respond to surveys, or otherwise communicate with us.
Project Information: Design assets, content, preferences, and other information you provide related to your projects.

2.2 Information We Collect Automatically

When you visit our website or use our services, we may automatically collect certain information, including:

Device Information: IP address, browser type, operating system, and device identifiers.
Usage Information: Pages viewed, links clicked, time spent on pages, and other actions taken on our website.
Location Information: General location based on IP address.
Log Data: Server logs, error reports, and performance data.
Cookies and Similar Technologies: Information collected through cookies, web beacons, and similar technologies. See our Cookie Policy section below.

2.3 Information from Third Parties

We may receive information about you from third parties, including:

Service Providers: Payment processors, analytics providers, and other service providers.
Business Partners: Companies we partner with for events, promotions, or services.
Publicly Available Sources: Public social media profiles, company websites, and other public records.

3. How We Use Your Information

We use the information we collect for various purposes, including to:

Provide, maintain, and improve our services.
Process and complete transactions.
Communicate with you about our services, promotions, and events.
Respond to your requests, comments, and questions.
Customize your experience and provide personalized content.
Analyze usage patterns and optimize our website and services.
Detect, prevent, and address technical issues, fraud, or illegal activity.
Comply with legal obligations.
Enforce our Terms of Service and other policies.

4. How We Share Your Information

We may share your information in the following circumstances:

4.1 Service Providers

We may share your information with third-party service providers who perform services on our behalf, such as payment processing, data analysis, email delivery, hosting, customer service, and marketing assistance.

4.2 Business Transfers

If we are involved in a merger, acquisition, financing, reorganization, bankruptcy, or sale of all or a portion of our assets, your information may be transferred as part of that transaction.

4.3 Legal Requirements

We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court or government agency).

4.4 Protection of Rights

We may disclose your information to protect the rights, property, or safety of Based Design Co., our users, or others.

4.5 With Your Consent

We may share your information with third parties when you have given us your consent to do so.

5. Data Retention

We retain your information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. When determining how long to retain information, we consider the amount, nature, and sensitivity of the information, the potential risk of harm from unauthorized use or disclosure, and the purposes for which we process the information.

6. Data Security

We implement reasonable security measures designed to protect your information from unauthorized access, disclosure, alteration, or destruction. However, no security system is impenetrable, and we cannot guarantee the absolute security of your information.

7. Your Rights and Choices

Depending on your location, you may have certain rights regarding your personal information, including:

Access: Request access to your personal information.
Correction: Request correction of inaccurate personal information.
Deletion: Request deletion of your personal information.
Portability: Request transfer of your personal information to another service provider.
Objection: Object to certain processing of your personal information.
Withdrawal of Consent: Withdraw consent for processing where we rely on consent.
Complaint: Lodge a complaint with a data protection authority.

To exercise these rights, please contact us using the information provided in the "Contact Information" section below.

8. Cookie Policy

8.1 What Are Cookies

Cookies are small text files that are stored on your device when you visit a website. We use cookies and similar technologies (like web beacons and pixels) to recognize you, remember your preferences, and analyze how you use our website.

8.2 Types of Cookies We Use

Essential Cookies: Necessary for the website to function properly.
Preference Cookies: Remember your preferences and settings.
Analytics Cookies: Help us understand how visitors interact with our website.
Marketing Cookies: Track your online activity to help advertisers deliver more relevant advertising.

8.3 Managing Cookies

Most web browsers allow you to control cookies through their settings. You can typically delete existing cookies, block certain types of cookies, or set your browser to notify you when cookies are being set. Please note that refusing or deleting cookies may impact your experience on our website.

9. Third-Party Links and Services

Our website may contain links to third-party websites, applications, or services. We are not responsible for the privacy practices of these third parties. We encourage you to review the privacy policies of any third-party services you access.

10. Children's Privacy

Our services are not directed to children under the age of 16. We do not knowingly collect personal information from children under 16. If we become aware that we have collected personal information from a child under 16, we will take steps to delete such information.

11. International Data Transfers

We are based in the United States and may process and store information in the U.S. and other countries. If you are located in a region with laws governing data collection and use that may differ from U.S. law, please note that we may transfer information, including personal information, to a country and jurisdiction that does not have the same data protection laws as your jurisdiction.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time in response to changing legal, technical, or business developments. When we update this Privacy Policy, we will post the updated version and change the "Last Updated" date above. We will also provide notice of any material changes as required by law.

13. Contact Information

If you have any questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us at:

Based Design Co.
Email: isaac@baseddesign.co
Website: baseddesign.co

Last Updated: April 10, 2025